Daybreak is the new winter collection by RefrigiWear, signing a new start for the brand
RefrigiWear 1954
Daybreak
Art Direction, Video, Photo
Where form meets function.
Since 70 years.
DAYBREAK—a collection that transcends time and tradition.
Credits
Eugenio Ormas
Art Direction
Paolo Scassa
Photography
Ro-of
Production
Eugenio Ormas
Video
TVC Edit Clip
Broadcasted in Italian SKY TV channels
Daybreak emerges as an emotional manifesto, seamlessly blending the urban grit and the indomitable spirit required to navigate the cold and harsh landscapes, crafting outerwear that not only shields against the elements but also embodies the resilient essence of those who brave the urban chill.
